As you work towards marketing and growing your business online, content marketing is the cornerstone of your overall strategy. Active content marketing has various benefits and this post highlights 4 of them. 1) Creates Celebrity Status: When you are actively sharing valuable content, it … [Read more...]
How to create a strong social media presence
You may have heard the famous saying, "You do not get a second chance to make a first impression". Well, in the online space it counts even more. People have a limited attention span, when it comes to browsing the Internet. They move very fast. That's one of the reason why the computer … [Read more...]
An Integrated Approach to SEO Marketing
Most budding or existing webpreneurs have heard the term SEO before. However, I will provide the meaning for the purpose of this article. Search Engine Optimization (SEO) is the organization of text or keywords, photos or videos on your website so that it gets found by the search engines when … [Read more...]
Drive traffic to your website – the basics
When it comes to the Internet, many creative ones like yours truly, dream of starting a website or blog to express ourselves. Unfortunately some of us rush into this, create the website and wait for web visitors to come and when they don't we wonder what we did wrong. When I created my first … [Read more...]