10 Free Tools for Your Online Marketing Toolbox

When you are starting out in business on a budget or restructuring or on a shoe-string for an existing business, it's OK to be frugal. The Internet has a vast variety of resources that you can use in your business on a shoestring budget. A client once told me that she was amazed at the toolbox of … [Read more...]

A quick and easy way to connect with Social Media Influencers (True Story)

So the other day I am browsing through the Twitter Stream of one of my lists. I saw a Tweet by a friend and follower sharing a blog post with an interesting title. I quickly clicked the link and decided to read it. I was so moved by the blog post. It shared a great tip that persons in my field … [Read more...]

Lights, Camera, Action! 6 Ways that Video Marketing can Grow Your Business

Video marketing is one of the most effective forms of marketing right now. It is also one of the most popular forms of Online Media. Here are a couple of recent stats on YouTube's website: Over 800 million unique users visit YouTube each month* Over 3 billion hours of video are watched each … [Read more...]

You’re invited to a Free Virtual Business Event

If you are a service professional, you have a passion for what you do. You want nothing more than to serve your clients to the fullest, give specialized attention and be there for them. Regrettably, this sometimes require you as a business owner to work an 8 to 12 hour work day and have just a … [Read more...]

Where you can find me online

As a marketer, I am all in favor of visibility, especially online visibility.  However, I caution you as I do my clients that less is more and manageability is key.  So if you can only "manage" two online social media profiles, 1 blog and a video channel, that's fine.  … [Read more...]

Create a Professional-looking Promotional movie for your website

When you launch a new website or product, a new business or revamped your business, you need to promote, promote and promote some more. There are many ways to promote and market your new venture, many of which are written about on this blog. You can also claim a free copy of my 10-Video Series … [Read more...]

Be the Inspiration to Attract YOUR Ideal Clients

Everybody loves a great success story. There are countless books, videos, blogs and more where people share how they overcame the odds to achieve great success. Success stories inspires, motivates and if you are in business it appeals to your clients and customers. You can use your inspirational … [Read more...]

Boost your Business AND Visibility through Blogging & Social Media Marketing

    In this call you will learn: What is the benefit of blogging and building online visibility for the local business owner How does blogging equate to MORE business and MORE money How to use article marketing to drive traffic, leads and create … [Read more...]

3 Free Online HTML Editors for DIYers

As you may know by now, I am a BIG fan of Wordpress.org. Thanks to Wordpress.org, many small businesses are now able to get an affordable website online. Many are able to get their business websites online and maintain it without hiring a web designer at all. I am proud to say that I am one of … [Read more...]

3 Common Mistakes Business Bloggers Make

If you have started a business blog, you have already made a step in the right direction. Business blogging goes a long way to building credibility, influence, attracting ideal customers and clients and selling your products, programs and events. However, you need to make sure you have set up your … [Read more...]

10 Good Ways to Market Your Business Online

1) Get on Social Media Establish social media profiles for you or your business. Getting on social media, contributing to conversations, sharing helpful information and making connections is essential to growing your business. Remember that people do business with entities they know, like and … [Read more...]

6 Easy Tips to Engage Your Blog Visitors

Traffic is the holy grail of the Internet.  There are as many products, courses, articles and tools to help people generate traffic to their site as there are websites probably.  Assuming you have figured out how to generate traffic to your site, how do you engage those website visitors?  The key is … [Read more...]

50 Creative Ways to Market Your Business On a Budget

ABM (Always Be Marketing) Engage in at least 1 marketing activity EVERY day Get business cards made and carry them with you all day, every day Join a few email lists related to your industry, keep up on trends and best practices. Learn to barter or form alliances; offer discounts to members of … [Read more...]

10 Offline Tactics to Promote Your Online-based Business

Most small business owners I know try to grow their business online to reach a global audience and to utilize technology to get their message out and help more people in different ways. For me, doing business online, means more flexibility in the way I can do business. It also means more … [Read more...]